We have conducted a series of projects involving nutritional biochemistry and molecular biology, to research and formulate a range of products that will ensure more Energy, more Nutrition and eventually a better quality of Life. We also lead the making of sports nutrition products for the active individual and professional sports person that sets new standards for the industry.
We utilize and apply the behavioural theory based research to access the mechanisms of how attitudes and beliefs relate to diet and how health influences behaviour in general.
Nutritional biochemistry is an applied scientific study, which is based on biology and chemistry, put together with the science of nutrition. Through the understanding of metabolism of living organisms and chemical analysis at the molecular level, we are able to discover the nutritionally beneficial materials from which functional foods are derive alongside their chemical application and development.
Specifically, we examine scientific research publications where mechanisms through genetic cell-line experiments were used and also apply biochemical analysis where animal and human research were utilized in order to analysing the components and effects of newly found materials.
Health is not merely the absence of illness, but optimal physical and mental function. Metabolic assessment and metabolic rehabilitation at molecular level has become the cutting edge way to optimal health. With an assessment of blood and urine as part of a mutli-compartment assessment (e.g. blood test) we can advise and assist you with an effective supplement program.
Whether you want to loose weight, improve your fitness level, firm-up, gain muscle, improve your energy levels or improve your general health, this is a most scientific way to approach such a program. All products are natural and consists of vitamins, co-factors, minerals and amino acids. Correct nutrition practices may result in enhanced immune system function and even prevent the development of certain cancers*.
(*Supported by scientific references)